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ShelfHelp success at the Asian Trader Awards

  •  22/11/2017
  •  Retailers,ShelfHelp,ShelfHelpers,AsianTrader

Justin Whittaker, owner of the MJ’s Premier Store in Royton, was announced as ‘Best Independent Retailer’ at the 2017 Asian Trader Awards in London. 

An ambassador of P&G’s ShelfHelp scheme, Justin was awar...

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Stores set for lightning sales with new reduced price flash PMP

  •  05/07/2017
  •  Flash,PMP,Homecare

Flash, the market-leading homecare brand from Procter & Gamble (P&G), has reduced the price of its Flash Task Sprays price marked pack (PMP) from £2.25 to £1.99*.

The decision was taken...

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New Flash formula set to make homecare sales fast as lightning

  •  12/05/2017
  •  Homecare,Flash

Flash, the market-leading homecare brand from Procter & Gamble (P&G), is introducing breakthrough multi-surface technology across all of its All-Purpose cleaners. The upgraded formula is rolling-out across the...

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Febreze reveals latest innovation with new OdourClear technology

  •  15/03/2017
  •  Febreze,Spray,technology,innovation,Odour

P&G has unveiled yet another step-change for its air care brand, Febreze, with a technology upgrade across its entire portfolio and three new ranges of functional products, designed to engage with new shoppers and...

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P&G Recruits ShelfHelpers to Continue Growing Convenience Sales

  •  23/01/2017
  •  Homecare,Laundry,Babycare,Fabric Care,ShelfHelp,ShelfHelpers,Retailers,Oral Care,Femcare,2017,P&G

Procter & Gamble is bringing together a group of elite retailers to help boost sales within the convenience channel, across its core categories – Laundry, Health & Beauty, Homecare and Baby.

Following t...

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Paul O’Grady teams up with Febreze to tackle

  •  25/11/2016
  •  Febreze,#12Stinks,#PaulOGrady

P&G has rolled in one of the nation’s favourite comedians, Paul O’Grady and the The London Community Gospel Choir to drive sales of its best-selling, odour-eliminating brand, Febreze this Christmas. The festive pa...

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P&G Works Miracles With New Flash A-ha TV Campaign

  •  10/08/2016
  •  Flash

P&G’s market-leading homecare brand, Flash, has released a brand new advertising campaign featuring the iconic Queen song, ‘Flash’. The TV and radio adverts will run until the end of the year.  They show how Flash...

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Prepare For Barbecue Season With P&G

  •  06/06/2016
  •  Febreze,Fabric Care,Fairy

As the weather gets warmer, more and more people like to cook and entertain their friends and families outdoors. Barbecues and alfresco dining are great fun, but can also be very messy. Dishes will be dirtier, floors ...

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P&G and Kimberly Wyatt team up to help consumers dance their place clean

  •  24/03/2016
  •  Flash,Febreze,Viakal,Kimberly Wyatt

P&G has teamed up with celebrity performer and TV presenter Kimberly Wyatt to make cleaning more fun, by creating a series of spring cleaning-inspired dance moves for each room of the house. In association with P&...

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Fairy and Make-a-Wish get Britain baking

  •  01/08/2015
  •  Homecare,Fairy,Rochelle,Humes,Make a Wish,Charity,Bake

Fairy, P&G’s leading dish care brand, has joined forces with Make-a-Wish® UK as well as The Saturday’s singer and TV presenter Rochelle Humes in support of the charity’s annual fundraising event Bake-A-Wish® with ...

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ShelfHelp programme nominated at RN Retailer Choice Awards 2017

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ShelfHelp success at the Asian Trader Awards

Justin Whittaker, owner of the MJ’s Premier Store in Royton, was announced as ‘Best Independent R...

ShelfHelp retailers load up on laundry sales

Swapping traditional laundry powders to pods and gels has contributed to a substantial uplift in ...