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Bold introduces Irresistible Scents for bigger sales

  •  18/01/2017
  •  Bold,Fabricare,Laundry

Bold 2in1, one of P&G’s leading fabric care brands, is introducing two new Irresistible scents to its range of detergents. Available now, the new variants target fragrance lovers, who are the heaviest category spe...

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P&G introduces new PMP formats to help convenience stores boost laundry sales

  •  16/09/2016
  •  Ariel,Bold,Fairy,price-marked-pack

Procter & Gamble (P&G) has released three new price marked packs (PMPs) for its popular laundry brands, Ariel, Bold and Fairy. The latest PMPs, which all have an RRP of £1.99, signal P&G’s continued suppor...

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P&G celebrates success at the Product of the Year Awards 2016

  •  24/02/2016
  •  PoTY,P&G,Award

Procter & Gamble has picked up eight awards at the prestigious Product of the Year Awards 2016. Leading brands Gillette, Pampers, Always, Tampax, Oral-B and Ambi Pur all won awards for most innovative product in t...

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P&G relaunches Shelfhelp website

  •  29/01/2016
  •  ShelfHelp,website,relaunch,new,2016

ShelfHelp, the impartial category management advice website from Procter & Gamble is being relaunched to ensure it remains an essential business tool for convenience retailers who want to grow their Laundry, Healt...

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P&G helps Retailers to Win in Spring

  •  29/01/2016
  •  Win in Spring,2016,retailers

Flowers are not the only things that grow in spring.  In fact, the season offers an unmissable opportunity for retailers to grow their sales through a few simple yet effective measures and set themselves up for the re...

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Laundry PMP Range to Boost Convenience Sales

  •  27/11/2015
  •  PMP,price-marked-pack,Ariel,Bold,Daz

Leading manufacturer Procter & Gamble continues its support of the convenience sector with the launch of a range of new Laundry PMPs.  The selection includes some of the company’s most trusted and popular brands a...

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The gentle formula for bigger sales: Procter & Gamble introduces New Fairy Non Bio Pods

  •  26/05/2015
  •  Fairy,non-bio,pods,sensitive

Procter & Gamble (P&G) presents its latest innovation in the fabric care category: the new Fairy Non Bio Pods.  Available to retailers now, this new product is specifically targeted at consumers with sensitive...

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Bold 2in1 launches its biggest innovation in the last six years with Bold 2in1 Pearls

  •  18/05/2015
  •  Bold,Pearls,2 in 1

Bold 2in1, one of P&G’s leading fabric care brands, is sprucing up the laundry category with the launch of its latest technological advancement, new Bold 2in1 Pearls. As the brand’s first ever three-chamber deterg...

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Procter & Gamble innovates the Fabric Care Category with Daz GO Pods

  •  15/03/2015
  •  Laundry,Daz,Fabric Care,Pods

Procter & Gamble (P&G) is introducing an innovative addition to its popular laundry brand Daz: the new Daz GO Pods. Available to retailers nationwide from May, the Daz GO Pods are set to make washing easier wh...

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Lenor unveils Limited Edition Scents in partnership with British fashion designer Giles Deacon

  •  12/01/2015
  •  Giles Deacon,Lenor,Limited Edition,scents

Lenor, P&G’s popular fabric conditioner, is expanding its Lenor Super-Concentrate fabric conditioner portfolio with the launch of three new limited edition scents created in collaboration with British fashion icon...

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Recent News

Always introduces new Maxi PMP to help convenience retailers boost Femcare sales

Always, the number one femcare brand from P&G, has released a new price marked pack for its p...

Pantene introduces Smart Pro-V Conditioners to its portfolio

P&G’s worldwide number one haircare brand Pantene has introduced Smart Pro-V, an upgrade acro...

Herbal Essences launches new Daily Detox collection

Following research carried out by P&G on the damaging effects air pollution has on hair, Herb...

P&G Recruits ShelfHelpers to Continue Growing Convenience Sales

Procter & Gamble is bringing together a group of elite retailers to help boost sales within t...

Bold introduces Irresistible Scents for bigger sales

Bold 2in1, one of P&G’s leading fabric care brands, is introducing two new Irresistible scent...