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Always Sensitive: Soft Like Cotton Protection

  •  27/10/2016
  •  Always,Always Sensitive,Femcare

Always Soft & Fit is being rebranded as Always Sensitive to explicitly promote the product’s cotton-like comfort and launch a modern look with brand new packaging, distinctively designed to appeal to the brand’s y...

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Always Discreet Introduces New PMP

  •  23/05/2016
  •  Adult Incontinence,Always Discreet,Incontinence Pads,Always,sensitive bladder

Always Discreet, P&G’s brand offering a full range of products for sufferers of Adult Incontinence, is increasing its support of the convenience sector with the launch of two new Price-Marked Packs (PMPs). Availab...

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The gentle formula for bigger sales: Procter & Gamble introduces New Fairy Non Bio Pods

  •  26/05/2015
  •  Fairy,non-bio,pods,sensitive

Procter & Gamble (P&G) presents its latest innovation in the fabric care category: the new Fairy Non Bio Pods.  Available to retailers now, this new product is specifically targeted at consumers with sensitive...

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Venus targets busy women with market-leading innovation

  •  02/04/2015
  •  Venus,Emma,Willis,Embrace,sensitive,razors

To support sales in the lead up to summer, the UK’s number one selling female blades and razor brand[1] Gillette Venus is launching a range of innovative razo...

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Always® Discreet launches new Always Discreet for sensitive bladders

  •  06/08/2014
  •  Always,Discreet,new,sensitive,bladders,UI

Procter & Gamble’s Always brand is launching new Always Discreet for sensitive bladders – a range of liners and pads that are thinner (up to 40 per cent*) than the leading brand, while absorbing two times more tha...

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Recent News

Always introduces new Maxi PMP to help convenience retailers boost Femcare sales

Always, the number one femcare brand from P&G, has released a new price marked pack for its p...

Pantene introduces Smart Pro-V Conditioners to its portfolio

P&G’s worldwide number one haircare brand Pantene has introduced Smart Pro-V, an upgrade acro...

Herbal Essences launches new Daily Detox collection

Following research carried out by P&G on the damaging effects air pollution has on hair, Herb...

P&G Recruits ShelfHelpers to Continue Growing Convenience Sales

Procter & Gamble is bringing together a group of elite retailers to help boost sales within t...

Bold introduces Irresistible Scents for bigger sales

Bold 2in1, one of P&G’s leading fabric care brands, is introducing two new Irresistible scent...